The PATS Discovery Point is an area within both shows that will host exhibitors with focused, specialised ranges. Whether their products are brand new to the trade or already available through carefully selected retail outlets or wholesalers, these companies have decided to exhibit independently in order to either launch or strengthen the trade’s awareness of their products and services.
Vanessa Jefferys of Bettacare, suppliers of specialist pet gates, believes that this new opportunity to highlight companies with smaller, specialist ranges is ideal:
‘PATS Discovery Point will be very helpful to us as we are specialists in the field of child safety and have now crossed over into the pet market with our pet gates.
Guy Blaskey of accredited dog supplement specialist Pooch and Mutt, agrees:
‘The Discovery Point is a fantastic addition to the show and enables smaller specialists such as Pooch & Mutt to have more focus. Pooch & Mutt are extremely pleased to be exhibiting at PATS Sandown. PATS 2010 is a great opportunity for us to get the word out to new retailers about our range. We have recently launched concentrated versions of our products, which shops seem to love, as they take up less shelf-space. I am especially pleased that as part of the Discovery Point we can offer canine supplements on stand K9!’
PATS Discovery Point is proving very popular because the concept offers the opportunity for companies with specialist and sometimes limited product ranges to display their products effectively and cost-effectively on ‘starter’ stands.
