Press Releases

Innovation Arrives in Dog Chews

PJ Pet Products, the specialist supplier of Rawhide Dog Chews, Munchy Chews and Dog Toys are launching 4 new retail sales packages to be seen for the first time at the PAT’s 2011.

Developed especially for the fast selling independent pet retail market, the comprehensive product range is designed and packaged to attract impulse sales, with a range of products for all types of dog, small to large and a variety of product flavours to suit all dog tastes!

The company is a direct importer of product and therefore offers fantastic Gross Margins to the retailer. The complete product range has RRP’s of just £0.99 to £1.99. Furthermore the range is designed to enable fast entry into the dog chew market with minimal fuss and hassle for the retailer. The companies ‘Ready to Go’ retail packages, really do turn a high variety product offering into a very low maintenance product for the retailer.

The 4 retail packages displayed come with a FREE ‘SHOW OFFER’, retail display stand designed to suit a variety of budgets and a variety of retail space availability, varying from a large ‘stand alone wire mesh display’ to a counter stand display unit for PJ Pet Product’s fast moving £0.99p product lines.

Jackie Fox, the entrepreneur behind PJ Pet Products comments further. ‘Our comprehensive product range and pricing points are just the basic elements of our offering. Further to this we can offer the customer two choices of brand. Firstly, our own ‘Ready to Go Range’ is a complete product offering ready for delivery, and is perfect for small retailers looking for a no-hassle fast selling line with an eye catching brand. Secondly, we can offer the lager customer our unique branding service, where we can enhance their corporate image with quality brand recognition, a service that we offer free of charge’.

Jackie went on to say; ‘PJ Pet Products is different to most other dog chew suppliers. We have intentionally not expanded the number of products in our range. We spend our entire time sourcing dog chews that will fit within our product line. If we introduce a new product, then we will move another one aside to ensure the range remains focused. This dedication allows us to obtain a rare combination of quality and pricing. We really are specialists in this sector.’

Note – photographs available

Contact:

Paul Taylor
Paul.taylor@pjpetproducts.co.uk
Tel 01455 203146