28th - 30th September 2025  |  NEC, Birmingham

Below are some of the more common questions asked when considering exhibiting at PATS.

Should you wish to ask anything else or discuss any of the below in more detail please do contact us.
 


 

Your stand at PATS

With a shell scheme stand you turn up and your stand is built, including your name board, carpet, walls and furniture package.

With a space only stand when you arrive at PATS there will be your space marked out on the floor of the venue. Prior to arriving at PATS you will need to have instructed stand contractors and sent in your stand plans for approval.

All companies booked in get full use of the marketing package included in their one off stand price.

If you book a shell scheme stand then you get one of the stand packages included in the cost (these depend on the size of the space booked).

There are no hidden extras!

Yes you can - here are some ideas. You can contact Showlite to discuss this further, +44 (0)1264 365 550. 

Please fill in the stand enquiry form or email Gordon Thomas or Hattie King to enquire about PATS, alternatively please call +44 (0)1892 862848. We look forward to speaking with you.

If you wish to move stand location then please contact Gordon Thomas or Hattie King, who will be able to advise if there is availability to change position.

Lighting is included for shell scheme stands, see stand packages for details.

For Space Only and power to your stand
If you require power to your stand you will need to order this seperately via the PATS Ezone and the exhibiting manual.

PATS is held in Hall 1 at the NEC, Birmingham. B40 1NT

+44 (0)121 780 4141

View How to get to PATS or visit the NEC website for travel information

There is a wide range of food on offer at the NEC, Birmingham. Take a look at their website for information on what is open during PATS and to view the menus.

There is also a range of further restaurants at Resorts World, a short walk from Hall 1 - take a look

No, The NEC Is a cashless venue so you can only pay by debit/credit card.

PATS Ezone

The PATS Ezone is an area for exhibitors. Within the Ezone is the facility to update your profile and access all the forms and the exhibitor manual. The manual is a comprehensive guide to exhibiting at PATS. 

Once you book into PATS you will be sent your username and a link to create your own unique password to give you full access.

For any questions on the Ezone please contact Joanna Bladon.

If you don't click on the link and activate your account with your password within 7 days of receiving the link then the link will expire. To get a new link please click forgotten password and enter the email address linked to your account, a new email and link will be sent to you. If you are still experiencing problems please email Joanna Bladon or call the office on +44 (0)1892 862848.

Please click on 'forgotten password' and a new link will be emailed to your account enabling you to update this password.

If you have any problems please email Joanna Bladon or call the office on +44 (0)1892 862848.

Please email Joanna Bladon with the additional or new contact you wish to be added to your account and we will update this for you.

We are thrilled with the incredible response from our very first exhibition at PATS! The three days were absolutely brilliant, giving us the opportunity to connect with many new and existing customers. PATS proved to be the perfect platform for launching our new catalogue and introducing over 350 brand-new SKUs. We can't wait to be a part of next year's event at the NEC!

Tom Gwilliam
Sales & Marketing Director |  HugglePets

I think it’s a great idea to add a third day to PATS. We’re here for all three days, giving us enough time to meet everyone and make informed decisions about stocking new products. We also like PATS because of all the networking opportunities.

Tina Quest
Redpaw Pet Supplies, Devon

At PATS 2024 it was lovely to reconnect with our existing customers while also having the opportunity to meet potential new ones. We were thrilled to launch three new ranges during the show, Canagan Petite, Canagan Raw (Freeze Dried Treats and Toppers) and Symply Little, all of which have sold amazingly well, further highlighting the value of this event for showcasing our innovations. Looking ahead, we believe that the Birmingham NEC could offer significant advantages, including improved transport links and a larger venue to accommodate a growing number of exhibitors and visitors, both will enhance the overall experience.

Charlie Williams
Joint Managing Director |  Canagan Group

We’ve been rushed off our feet on all three days. It has been an excellent show and I love the fact you can spend more time with visitors. I will definitely need a larger stand in 2025

Cyril Geoffray
UK & Ireland national Sales Manager |  Zoo Med
We’ve missed going to Aqua so we’re really happy to be visiting the Aquatics Zone at PATS. We’ve come to see the new products, find out about deals on offer and meet people face to face. It’s also a great opportunity for networking with other shops and companies and building new relationships – something we have missed out on during the Covid years
Mark Warren
Partner |  West Dorset Aquatics
We’ve come to PATS for the whole three days because you just can’t do it justice in only two. For us, as we deal with the whole spectrum of the pet industry, we spend day one wandering through the halls to see what catches our eye and day two doing our buying – but we’ve found that by the end of the second day we haven’t always got round to everyone. So the third day is a real bonus. There is less of a rush to get it all done and we can spend more time building relationships and ensuring we’ve caught all the deals and found all the new products we might want to stock. PATS is an important highlight of the year and we wouldn’t want to miss any of it!
Toni Thornton
Managing Director |  Four Oaks Pet Supplies, Scarborough

It was great to see the Aquatics Zone sold out and full of exhibitors. For us at J&K it was a pleasure, as always, to catch up with a good number of our longstanding customers as well as meet with and introduce our brands and product ranges to potential new ones. Hopefully the new format for 2025, moving into a larger venue, capable of accommodating even more exhibitors, and with better air, road and rail access, will encourage even more visitors, allowing the show to grow in the years to come.

Ben Windeatt
Sales & Marketing |  J&K Aquatics
I’m a big advocate of having three show days because it gives you more time to spend with clients. PATS keeps growing in a good way because it gives more companies – big and small, old and new – the platform to make their mark. I had a look at the New Starter Zone and loved the buzz that these new companies were creating. PATS is great for the UK pet industry
Greg Van Praagh
Head of UK |  RPFC Group

Supporting Partners