29th September to 1st October 2024  |  Telford International Centre
07 Mar 2024

Visitor registration now open for the biggest-ever PATS

Visitor registration now open for the biggest-ever PATS

PATS 2024 – the Pet & Aquatics Trade Show – will stage its biggest ever show at the Telford International Centre from Sunday, 29th September to Tuesday, 1st October 2024, with pet stores and garden centres now being invited to register for free entry.

The first-ever three-day PATS will be hosted in four halls for the first time and will see the launch of a much-anticipated Aquatics Zone.

More than 200 companies and brands have already booked stand space, and the final total is expected to be well over 300, which would be a PATS record.

“The demand for stand space at PATS has been phenomenal, with many companies booking much larger stands as they seek to take advantage of the new three-day format,” said organiser Gordon Thomas, of Impact Exhibitions and Events.

“With the addition of the Aquatics Zone and a bigger New Starter Zone, the exhibition will cover four halls of the Telford International Centre, so I can confirm it will be the biggest PATS show ever.

“Registration for visitors is now open on our new-look website and I would urge all pet retailers and buyers to sign up for their free entry.”

HugglePets is thrilled by the prospect of exhibiting at PATS for the first time. Director Mike Dixon said: “It’s a big moment for us, and we can’t wait to be a part of this fantastic event. We love the fact it will be a three-day show. It gives us more time to meet new people, talk about pets, and show off our latest stuff. We’re excited to see people’s reactions and hear their thoughts. It’s going to be an awesome experience.”

Fast-growing pet treat supplier Sniffers Pet Care has recently secured private equity investment to accelerate production at its West Yorkshire site following the success of its leading brand NAW, which was launched in 2023. CEO Simon Brown admitted he was excited by the prospect of sharing the latest news of his company’s expansion with visitors to the show. “I’m really looking forward to the three-day format. PATS is without doubt the best place for specialist and independent retailers to see what’s new and exciting.”

Two companies – Scoff Paper and Inventor Cat – created lots of media attention following starring roles in the current series of hit programme Dragons’ Den on BBC One. PATS is pleased to announce that both have booked their stand space at the show.

Scoff Paper founder Gemma Connolly secured major backing from Dragon Sara Davies to allow her business to take full advantage of the growing pet treat market. Gemma, who has created a unique brand of edible greeting cards, is keen to share her experience with PATS buyers, stating: “Believe me there will be plenty to talk about – I can’t wait.”

Inventor Cat will be making its PATS debut following director Victor Carpio’s appearance on the show where he clinched an investment offer for his innovative Dental Wand from Deborah Meaden. “My appearance on Dragons’ Den generated a great buzz among cat owners, and it made sense to keep that emotion and momentum going. PATS is the perfect place to do this. Having three days to show our invention to an ever growing and captive audience is a great opportunity.”

If retailers and buyers need more encouragement to register now for free entry to the three-day exhibition, here’s just a quick summary of popular visitor attractions:

  • The biggest ever showcase of new pet, aquatic and watergardening products
  • Unrivalled show offers and competitions
  • Top groomers giving insightful demonstrations, workshops and talks
  • Fantastic networking opportunities
  • Free entry, free show catalogue, free parking for up to 1,300 cars and a complimentary tea/coffee voucher

You can register online at www.patshow.co.uk where you’ll also find a full list of exhibitors and information on how to reach the venue.

Photographs of PATS Telford 2023 are available to download at


For further media information please contact Neil Pope by email press@impact-exhibitions.com



We had a fantastic experience exhibiting at PATS, where we were able to showcase our products. PATS provides us with an excellent platform to connect with industry professionals, gain valuable market insights, and establish relationships, making it a truly successful and rewarding experience.

Charlie Williams
Commercial Director |  Canagan Group

The amount of new products on display is amazing. A visit to PATS is more than worthwhile - it's essential if you're a serious retailer.

Amanda Tallis
Harrys Pets

PATS is the show not to be missed, we get busier every year without a doubt

Rob Newsome
Director Sales and Operations |  Danish Design

This year was my seventh trip to PATS. It’s so important for us to keep up to date and stay relevant, and the event helps us to do that every year

Jo Sutton
Owner |  Discount Feeds in Wetherby
I think the show is important to the industry as it gives people the chance to talk face to face. I loved the New Starter Zone
Jo Milnes
Distinctive Pets, Yorkshire
As a Dutch-based supplier of live, frozen and dried fish food, aquarium plants and water treatments to UK retail outlets, public aquaria and zoos, I am thrilled to hear that PATS is introducing a dedicated aquatics section into its trade show. The fusion of pets and aquatics under one roof promises a great three-day event.
Joey Abrahams
Commercial Director |  Aquadip
PATS has helped support and raise the profile of Furr Boost, especially on the back of the New Starter Zone last year. At this year’s show we would be happy to talk about our experience in the Den (Dragons' Den) as well as our Super Charged, Award Winning smoothies.
Louise Toal
Director |  Furr Boost

Supporting Partners

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PATS 2024

Visiting or Exhibiting - Secure your spot and join us for an unforgettable experience. We can't wait to welcome you all!