28th - 30th September 2025  |  NEC, Birmingham
Loading
You're currently filtering by:
KENNELPAK CELEBRATES AWARD WIN FOR YAKERS SUPERFOODS
KENNELPAK CELEBRATES AWARD WIN FOR YAKERS SUPERFOODS OCCUPIER CHEWS FROM PET PRODUCT MARKETING. WINNING THE ‘PET WELLBEING PRODUCT OF THE YEAR’ FOR 2024. HIGHTLIGHTS SHIFT CHANGE IN PET PARENT FOCUS ON WELLBEING AND HEALTHY DOG TREATS SHOWCASES YAKERS RANGE OF FLAVOURS AND CHEWS WITH PURPOSE Kennelpak are proud to announce that their YAKERS Superfoods occupier chews have been voted 'Pet Wellbeing Product of the Year’ award at the Pet Product Marketing Awards 2024. As voted for by Pet Industry Retailers, this award recognises the outstanding quality, innovation, and market appeal of YAKERS Superfoods chews within the pet industry.
KENNELPAK EXPANDS DIAMOND PET FOODS PARTNERSHIP TO INCLUDE DIAMOND NATURALS RANGE.
KENNELPAK EXPANDS DIAMOND PET FOODS PARTNERSHIP TO INCLUDE DIAMOND NATURALS RANGE. Strengthens Kennelpak’s existing exclusive distributor relationship with Diamond Pet Foods to include Diamond Naturals as well as the Taste of the Wild range. Drives further growth of the booming natural pet food category. Further elevates Kennelpak’s portfolio, adding a mid-range natural and superfood pet food offering, alongside Taste of the Wild’s premium positioning. Kennelpak, the pet specialist wholesaler, brand owner and distributor, today announces an expansion of its exclusive distributor partnership with the world’s largest grain-free and natural pet food producer, Diamond Pet Foods.  The development of the relationship will see US-based Diamond Pet Foods supply its mid-range brand, Diamond Naturals dry dog and cat food, to the UK’s rapidly-growing natural pet food category.
KENNELPAK JOINS FORCES WITH US-BASED TOY AND ACCESSORY EXPERT, 3TBRANDS, TO LAUNCH BEST-SELLING TALL TAILS AND ORIGINAL TERRITORY BRANDS IN THE UK.
KENNELPAK JOINS FORCES WITH US-BASED TOY AND ACCESSORY EXPERT, 3TBRANDS, TO LAUNCH BEST-SELLING TALL TAILS AND ORIGINAL TERRITORY BRANDS IN THE UK. Introduces award-winning Tall Tails and Original Territory brands to UK market. Prioritises pet safety, as well as durability, thanks to 3TBrands’ 90-year heritage in manufacturing baby products, exceeding industry standards to create distinctive and compelling proposition. Enhances Kennelpak’s carefully curated portfolio, adding extensive toy and accessory product offer alongside existing food, treat and toy ranges. Drives growth for retailers in the thriving premium dog toy and accessory market. Kennelpak, the pet specialist wholesaler, brand owner and distributor, announces a distributor agreement with leading US-based premium pet products manufacturer, 3TBrands, to supply two of its best-selling, ultra safety-focused brands for the UK’s thriving dog toy and accessory category.
KENNELPAK ESTABLISHES NEW PARTNERSHIP WITH PRIMAL PET GROUP TO DISTRIBUTE LEADING US BRANDS, HIMALAYAN PET SUPPLY AND YELLOW YAK, TO DRIVE FURTHER GROWTH IN THE UK NATURAL OCCUPIER DOG CHEW CATEGORY.
KENNELPAK ESTABLISHES NEW PARTNERSHIP WITH PRIMAL PET GROUP TO DISTRIBUTE LEADING US BRANDS, HIMALAYAN PET SUPPLY AND YELLOW YAK, TO DRIVE FURTHER GROWTH IN THE UK NATURAL OCCUPIER DOG CHEW CATEGORY. Brings together two pioneers and leaders in UK and US natural occupier dog chew category Drives further growth of fast-growing category Introduces award-winning Himalayan Pet Supply and Yellow Yak brands to UK market with new flavours Enhances portfolio to add mid and value product offer alongside Kennelpak’s existing award-winning YAKERS range Kennelpak, the pet specialist wholesaler, brand owner and distributor, announces an exclusive distributor partnership with leading US-based pet foods and treat manufacturer, Primal Pet Group, to supply two new brands for the UK’s fast-growing natural occupier dog chew category.
KELLY&CO’S FREEZE-DRIED RAW FIT DOG FOOD
Tasty, simple not so picky, dogs' flavor enhancers. Give every meal with FLAVORS your buddy a boost to its taste and nutrients. Each dish is made with basic, natural ingredients and will surely entice the most picturesque dogs. Sprinkle FLAVORS quickly with dry kibble or water jug to make dull food more tasty and healthful.
5 Results

    We are thrilled with the incredible response from our very first exhibition at PATS! The three days were absolutely brilliant, giving us the opportunity to connect with many new and existing customers. PATS proved to be the perfect platform for launching our new catalogue and introducing over 350 brand-new SKUs. We can't wait to be a part of next year's event at the NEC!

    Tom Gwilliam
    Sales & Marketing Director |  HugglePets

    I think it’s a great idea to add a third day to PATS. We’re here for all three days, giving us enough time to meet everyone and make informed decisions about stocking new products. We also like PATS because of all the networking opportunities.

    Tina Quest
    Redpaw Pet Supplies, Devon

    At PATS 2024 it was lovely to reconnect with our existing customers while also having the opportunity to meet potential new ones. We were thrilled to launch three new ranges during the show, Canagan Petite, Canagan Raw (Freeze Dried Treats and Toppers) and Symply Little, all of which have sold amazingly well, further highlighting the value of this event for showcasing our innovations. Looking ahead, we believe that the Birmingham NEC could offer significant advantages, including improved transport links and a larger venue to accommodate a growing number of exhibitors and visitors, both will enhance the overall experience.

    Charlie Williams
    Joint Managing Director |  Canagan Group

    We’ve been rushed off our feet on all three days. It has been an excellent show and I love the fact you can spend more time with visitors. I will definitely need a larger stand in 2025

    Cyril Geoffray
    UK & Ireland national Sales Manager |  Zoo Med
    We’ve missed going to Aqua so we’re really happy to be visiting the Aquatics Zone at PATS. We’ve come to see the new products, find out about deals on offer and meet people face to face. It’s also a great opportunity for networking with other shops and companies and building new relationships – something we have missed out on during the Covid years
    Mark Warren
    Partner |  West Dorset Aquatics
    We’ve come to PATS for the whole three days because you just can’t do it justice in only two. For us, as we deal with the whole spectrum of the pet industry, we spend day one wandering through the halls to see what catches our eye and day two doing our buying – but we’ve found that by the end of the second day we haven’t always got round to everyone. So the third day is a real bonus. There is less of a rush to get it all done and we can spend more time building relationships and ensuring we’ve caught all the deals and found all the new products we might want to stock. PATS is an important highlight of the year and we wouldn’t want to miss any of it!
    Toni Thornton
    Managing Director |  Four Oaks Pet Supplies, Scarborough

    It was great to see the Aquatics Zone sold out and full of exhibitors. For us at J&K it was a pleasure, as always, to catch up with a good number of our longstanding customers as well as meet with and introduce our brands and product ranges to potential new ones. Hopefully the new format for 2025, moving into a larger venue, capable of accommodating even more exhibitors, and with better air, road and rail access, will encourage even more visitors, allowing the show to grow in the years to come.

    Ben Windeatt
    Sales & Marketing |  J&K Aquatics
    I’m a big advocate of having three show days because it gives you more time to spend with clients. PATS keeps growing in a good way because it gives more companies – big and small, old and new – the platform to make their mark. I had a look at the New Starter Zone and loved the buzz that these new companies were creating. PATS is great for the UK pet industry
    Greg Van Praagh
    Head of UK |  RPFC Group

    Supporting Partners