28th - 30th September 2025  |  NEC, Birmingham
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KENNELPAK EXPANDS DIAMOND PET FOODS PARTNERSHIP TO INCLUDE DIAMOND NATURALS RANGE.
KENNELPAK EXPANDS DIAMOND PET FOODS PARTNERSHIP TO INCLUDE DIAMOND NATURALS RANGE. Strengthens Kennelpak’s existing exclusive distributor relationship with Diamond Pet Foods to include Diamond Natural …
Cardology Launch New Battersea 'Gotcha Day' Range
Read on to find out how Cardology's new 2024 additions to their national award-winning range make things fairer for independent retailers.
Leading suppliers book stand space in the new Aquatics Zone at PATS 2024
Leading UK and international suppliers have booked stand space in the new and exciting Aquatics Zone at PATS 2024. 
More than just a Store: National Pet Shop Day to celebrate services and solutions on the high street
When Johnson’s Veterinary Products surveyed pet owners as part of its 2023 report into UK purchasing habits, it discovered that over half of respondents (57%) would speak to the vet in order to remedy …
See all the new product launches at PATS 2024 with 300 plus exhibitors
The first-ever three-day PATS will be hosted across the entire venue in all four halls, and will see the launch of the much-anticipated Aquatics Zone, where aquatics and watergardening companies will …
Johnson’s launches first-ever National Pet Shop Day
PATS 2024 exhibitor Johnson’s Veterinary Products has launched the first-ever National Pet Shop Day – an event to mark the ongoing contribution of pet shops within the local community and to celebrate …
PATS 2024 smashes through 300 exhibitor mark
Stand space at the three-day show is almost sold out, with only two stands remaining, as UK and international pet companies get set to take over all four exhibition halls at the Telford International …
KENNELPAK JOINS FORCES WITH US-BASED TOY AND ACCESSORY EXPERT, 3TBRANDS, TO LAUNCH BEST-SELLING TALL TAILS AND ORIGINAL TERRITORY BRANDS IN THE UK.
KENNELPAK JOINS FORCES WITH US-BASED TOY AND ACCESSORY EXPERT, 3TBRANDS, TO LAUNCH BEST-SELLING TALL TAILS AND ORIGINAL TERRITORY BRANDS IN THE UK. Introduces award-winning Tall Tails and Original Ter …
Introducing Custom-Cut Antlers: Find Your Dog's Perfect Chew Match.
Our innovative cuts – the Pizza Cut, Lollipop, and Flat Cut
PATS 2024 welcomes its 260th exhibitor– JR Pet Products
With still five months to go before the doors open, over 260 exhibitors have already been confirmed, with the final figure expected to reach well over 300.
KENNELPAK ESTABLISHES NEW PARTNERSHIP WITH PRIMAL PET GROUP TO DISTRIBUTE LEADING US BRANDS, HIMALAYAN PET SUPPLY AND YELLOW YAK, TO DRIVE FURTHER GROWTH IN THE UK NATURAL OCCUPIER DOG CHEW CATEGORY.
KENNELPAK ESTABLISHES NEW PARTNERSHIP WITH PRIMAL PET GROUP TO DISTRIBUTE LEADING US BRANDS, HIMALAYAN PET SUPPLY AND YELLOW YAK, TO DRIVE FURTHER GROWTH IN THE UK NATURAL OCCUPIER DOG CHEW CATEGORY. …
TRIXIE celebrates 50 years and a new look
There's a lot going on at TRIXIE in 2024:   TRIXIE is celebrating its 50th anniversary this year, but anyone who thinks TRIXIE has grown old is mistaken. Because TRIXIE's image is being rejuvenated: t …
Renewed boost to international interest in PATS
PATS 2024 – the Pet & Aquatics Trade Show – is set to have a strong international presence with a growing number of pet buyers and exhibitors from around the world expected to attend the new three-day …
Tillymint Communications has Excellence in its Sights
Marketing and Public Relations consultant Tillymint Communications has made the finals of a prestigious industry award – for the third year running.
Growth of Karnlea Range
From ‘fintastic’ fish flavour to pumpkin powder – Karnlea’s range of bone broths and complimentary supplements has more than doubled during the first quarter of 2024.
PetQuip Awards 2024 Now Open for Entries
PetQuip has announced that entries are now welcome as the association’s prestigious awards are launched.
83 Results

We are thrilled with the incredible response from our very first exhibition at PATS! The three days were absolutely brilliant, giving us the opportunity to connect with many new and existing customers. PATS proved to be the perfect platform for launching our new catalogue and introducing over 350 brand-new SKUs. We can't wait to be a part of next year's event at the NEC!

Tom Gwilliam
Sales & Marketing Director |  HugglePets

I think it’s a great idea to add a third day to PATS. We’re here for all three days, giving us enough time to meet everyone and make informed decisions about stocking new products. We also like PATS because of all the networking opportunities.

Tina Quest
Redpaw Pet Supplies, Devon

At PATS 2024 it was lovely to reconnect with our existing customers while also having the opportunity to meet potential new ones. We were thrilled to launch three new ranges during the show, Canagan Petite, Canagan Raw (Freeze Dried Treats and Toppers) and Symply Little, all of which have sold amazingly well, further highlighting the value of this event for showcasing our innovations. Looking ahead, we believe that the Birmingham NEC could offer significant advantages, including improved transport links and a larger venue to accommodate a growing number of exhibitors and visitors, both will enhance the overall experience.

Charlie Williams
Joint Managing Director |  Canagan Group

We’ve been rushed off our feet on all three days. It has been an excellent show and I love the fact you can spend more time with visitors. I will definitely need a larger stand in 2025

Cyril Geoffray
UK & Ireland national Sales Manager |  Zoo Med
We’ve missed going to Aqua so we’re really happy to be visiting the Aquatics Zone at PATS. We’ve come to see the new products, find out about deals on offer and meet people face to face. It’s also a great opportunity for networking with other shops and companies and building new relationships – something we have missed out on during the Covid years
Mark Warren
Partner |  West Dorset Aquatics
We’ve come to PATS for the whole three days because you just can’t do it justice in only two. For us, as we deal with the whole spectrum of the pet industry, we spend day one wandering through the halls to see what catches our eye and day two doing our buying – but we’ve found that by the end of the second day we haven’t always got round to everyone. So the third day is a real bonus. There is less of a rush to get it all done and we can spend more time building relationships and ensuring we’ve caught all the deals and found all the new products we might want to stock. PATS is an important highlight of the year and we wouldn’t want to miss any of it!
Toni Thornton
Managing Director |  Four Oaks Pet Supplies, Scarborough

It was great to see the Aquatics Zone sold out and full of exhibitors. For us at J&K it was a pleasure, as always, to catch up with a good number of our longstanding customers as well as meet with and introduce our brands and product ranges to potential new ones. Hopefully the new format for 2025, moving into a larger venue, capable of accommodating even more exhibitors, and with better air, road and rail access, will encourage even more visitors, allowing the show to grow in the years to come.

Ben Windeatt
Sales & Marketing |  J&K Aquatics
I’m a big advocate of having three show days because it gives you more time to spend with clients. PATS keeps growing in a good way because it gives more companies – big and small, old and new – the platform to make their mark. I had a look at the New Starter Zone and loved the buzz that these new companies were creating. PATS is great for the UK pet industry
Greg Van Praagh
Head of UK |  RPFC Group

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