New Starter Zone
PATS 2026 is home to some of the most exciting new names in the pet industry, and there's a dedicated space to explore them all.
The New Starter Zone is a dedicated area on the show floor exclusively for brands that are three years old or less, or exhibiting at PATS for the first time. It's where fresh ideas, new products, and up-and-coming businesses come to make their mark.
Whether you're scouting the next big thing or looking to get ahead of trends before they hit the mainstream, this is the place to start your day.
New Startups at PATS 2026!
