28th - 30th September 2025  |  NEC, Birmingham
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Excitement builds for PATS 2025 at the NEC Birmingham
Excitement is building as companies book their stands for PATS 2025, which will take place at the NEC Birmingham for the first time.
PATS 2024 smashes attendance record
PATS has smashed all records with its first-ever three-day show at Telford in Shropshire, attracting its highest ever attendance figures since the event was launched in 2009. A total of 3,541 visitors …
PATS moves to the NEC Birmingham in 2025
The organisers of PATS have today announced that the exhibition will move to the NEC Birmingham in 2025. PATS 2025 – the Pet & Aquatics Trade Show – will take place in Hall 1 of the NEC from Sunday, 2 …
The biggest-ever PATS continues to excite
Excitement over the biggest-ever PATS continued into the second day as visitors flooded into the halls for another lively day of trading at Telford’s International Centre. Exhibitors reported busy sta …
PATS 2024 New Product Awards revealed
The winners of the PATS 2024 New Product Awards, sponsored by pbwnews, were chosen by a team of expert pet retailers, who arrived early at the show in order to make their choices from the record numbe …
Aquatics Zone New Product Awards revealed
The winners of the first-ever Aquatics Zone New Product Awards at PATS were revealed on the first day of the show. Acknowledging the importance of the Aquatics Zone, the dedicated area for reptile, aq …
MyDogBiome Set to Launch at PATS 2024: Revolutionising Gut Health for Dogs
Total Pet Solutions is excited to announce the UK launch of MyDogBiome, the most advanced gut health test for dogs, at PATS 2024. This test offers canine owners the opportunity to better understand an …
Dragons’ Den stars share experience as they prepare to meet visitors at PATS
Inventor Cat, Furr Boost, and Scoff Paper have made significant progress since appearing on BBC One’s hit programme Dragons’ Den. All three entrepreneurs reported a positive experience in the gruellin …
Pop Over to Tillymint Communications
Specialist pet industry marketing and PR specialist Tillymint Communications is encouraging PATS attendees to ‘pop’ over and say hello for a cool refreshing freebie at PATS this weekend.
EzyDog returns to PATS
Leading dog accessory manufacturer, EzyDog, has revealed that it will be making a return to PATS from 29th September to 1st October on stand L14, to display its fantastic range of products for four le …
No Fuss Fill® EcoRenew
No Fuss Fill® Introduces the No Fuss Fill® EcoRenew- A Sustainable Step Forward in Enrichment Prep A Game-Changing Innovation Combining Environmental Responsibility, Product Excellence, and User Exper …
Supreme is back at PATS
Supreme Petfoods is returning to PATS this year after an 11-year absence. The award-winning pet experts will be offering the UK pet trade its first sight of the exciting new Selective Botanicals range …
Biggest-ever PATS 2024 attracts over 340 exhibitors
Hundreds of pet companies have confirmed there is only one place to be this Autumn…and that’s exhibiting at PATS 2024. The showpiece event, taking place over three days from Sunday, 29th September to …
Discover the latest launches in the Aquatics Zone at PATS
The new Aquatics Zone at PATS 2024 – a dedicated hall for the key aquatics, reptile and watergardening exhibitors – will showcase the latest launches from leading manufacturers and suppliers. Visitors …
Exciting News for Garden Centres: Henry Wag Now Available at STAX!
We are thrilled to announce that a selected range of Henry Wag products is now available for purchase through Stax Trade Centres.
Excitement builds as PATS 2024 gets set for epic show
Record numbers of exhibitors…the biggest ever showcase of new products…scores of show offers and competitions. It all adds up to PATS 2024 – the most exciting event in the pet industry for years.
92 Results

We are thrilled with the incredible response from our very first exhibition at PATS! The three days were absolutely brilliant, giving us the opportunity to connect with many new and existing customers. PATS proved to be the perfect platform for launching our new catalogue and introducing over 350 brand-new SKUs. We can't wait to be a part of next year's event at the NEC!

Tom Gwilliam
Sales & Marketing Director |  HugglePets

I think it’s a great idea to add a third day to PATS. We’re here for all three days, giving us enough time to meet everyone and make informed decisions about stocking new products. We also like PATS because of all the networking opportunities.

Tina Quest
Redpaw Pet Supplies, Devon

At PATS 2024 it was lovely to reconnect with our existing customers while also having the opportunity to meet potential new ones. We were thrilled to launch three new ranges during the show, Canagan Petite, Canagan Raw (Freeze Dried Treats and Toppers) and Symply Little, all of which have sold amazingly well, further highlighting the value of this event for showcasing our innovations. Looking ahead, we believe that the Birmingham NEC could offer significant advantages, including improved transport links and a larger venue to accommodate a growing number of exhibitors and visitors, both will enhance the overall experience.

Charlie Williams
Joint Managing Director |  Canagan Group

We’ve been rushed off our feet on all three days. It has been an excellent show and I love the fact you can spend more time with visitors. I will definitely need a larger stand in 2025

Cyril Geoffray
UK & Ireland national Sales Manager |  Zoo Med
We’ve missed going to Aqua so we’re really happy to be visiting the Aquatics Zone at PATS. We’ve come to see the new products, find out about deals on offer and meet people face to face. It’s also a great opportunity for networking with other shops and companies and building new relationships – something we have missed out on during the Covid years
Mark Warren
Partner |  West Dorset Aquatics
We’ve come to PATS for the whole three days because you just can’t do it justice in only two. For us, as we deal with the whole spectrum of the pet industry, we spend day one wandering through the halls to see what catches our eye and day two doing our buying – but we’ve found that by the end of the second day we haven’t always got round to everyone. So the third day is a real bonus. There is less of a rush to get it all done and we can spend more time building relationships and ensuring we’ve caught all the deals and found all the new products we might want to stock. PATS is an important highlight of the year and we wouldn’t want to miss any of it!
Toni Thornton
Managing Director |  Four Oaks Pet Supplies, Scarborough

It was great to see the Aquatics Zone sold out and full of exhibitors. For us at J&K it was a pleasure, as always, to catch up with a good number of our longstanding customers as well as meet with and introduce our brands and product ranges to potential new ones. Hopefully the new format for 2025, moving into a larger venue, capable of accommodating even more exhibitors, and with better air, road and rail access, will encourage even more visitors, allowing the show to grow in the years to come.

Ben Windeatt
Sales & Marketing |  J&K Aquatics
I’m a big advocate of having three show days because it gives you more time to spend with clients. PATS keeps growing in a good way because it gives more companies – big and small, old and new – the platform to make their mark. I had a look at the New Starter Zone and loved the buzz that these new companies were creating. PATS is great for the UK pet industry
Greg Van Praagh
Head of UK |  RPFC Group

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